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NBA Playoffs, Pacers Vs. Heat: Buildup Begins Before Game 1 On Sunday

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March 10, 2012; Miami, FL, USA; Miami Heat power forward Chris Bosh (1) is fouled by Indiana Pacers power forward Tyler Hansbrough (50) during the first half at American Airlines Arena. Mandatory Credit: Steve Mitchell-US PRESSWIRE
March 10, 2012; Miami, FL, USA; Miami Heat power forward Chris Bosh (1) is fouled by Indiana Pacers power forward Tyler Hansbrough (50) during the first half at American Airlines Arena. Mandatory Credit: Steve Mitchell-US PRESSWIRE

The matchup between the Indiana Pacers and Miami Heat in the Eastern Conference semis is set and the hype has officially started to take root in advance of the series tipping off with Game 1 on Sunday at 3:30 p.m. EDT.

Over the next four days, the number of stories on the Pacers will likely double to total amount of stories about the Pacers over the past four months. But as David West mentioned in today's Bob Kravitz column, the spotlight only shines on a team if they win, so the attention is meaningless unless you win.

"It will be nice to have that spotlight, I guess, but it's not something that concerns us in the least," Pacers forward David West said. "We just have to keep doing what we've been doing, and learn from the mistakes we made in this first series. National attention isn't important. It's about winning.''

Check out the links after the jump, including reps from the Portland Trail Blazers in town to speak with David Morway about their general manager opening.